Skip to content

Crystal-clear writing.


Plain English writing allows the audience to read, understand and act upon it after reading it once.  It requires good design and layout as well as familiar language.  Information which is expressed in an obtruse and convoluted way makes readers feel patronised, frustrated and angry.  It causes a divide between the reader and the author.  The Plain English Campaign has been fighting against jargon, gobbledygook and other confusing language for over twenty years.  It promotes crystal-clear language instead.  It has many tools to help writers express themselves in plain terms.  One of those tools is “How to write in plain English” which is well worth reading.

No comments yet

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s